Become a member!

SIGN UP
Sign up for your free Privateupgrades membership and benefit from VIP perks as Room Upgrades, free breakfast and 100 USD with every booking!

Benefit from exclusive promotions and VIP perks
Free Membership!


The hotels in Reykjavik are no longer available but you can browse this luxury destinantions in Europe

The best luxury destinations in Europe

Captivating and famous for the finest chocolates and beers in the world, known for medieval towns and Renaissance architecture, with a history spanning back to the times of the Vikings and Romans.

Sweden is a nature lover's paradise. From the green valleys of southern Sweden to the wintry forests and snow-capped mountains of the northwest. Spot the aurora borealis if you visit September through March.

From Island hopping to ancient temples and archaeological sites - Spellbinding - sunny days, freedom, clear blue skies, and Mediterranean cuisine to azure-blue glowing crystal-clear waters.